Micro-content is a powerful tool for building and sharing your marketing message. By taking your core message, content or even pieces written about you, your company or product, you can create campaigns that tell your story in small pieces, across social media platforms.
There are three key pieces to crafting effective and inexpensive micro-content.
- Strategy: Know your audience, target them with laser precision.
- Tools: With just a few inexpensive tools and, you can create image campaigns that look like they were crafted by top-notch designers.
- A good story! You know what you do, what you sell or what you offer, but to most effectively communicate your message, you mut put it in a story. Chances are, you already have that story crafted; you just need to pluck it out of your existing content.
Please enjoy this slideshow which summarizes the value of marketing with micro-content!
Created with Haiku Deck, the free presentation app